Composite cards go by many different names (Comp Cards,
Index Cards, Zeds/Seds). They were originally created by a German named
Sabastian Sed (pronounced Zed). Because of the difference in German
and English pronunciations, Seds became known as Zeds. Composite cards
are miniature portfolios which can then be mass produced for handing
promote you modeling.
They are a smaller version of a business card, only
larger (normally 5-1/2" x 8-1/2").
The front of the composite card is usually a model's headshot with
her name typeset on the photo (or on a border
of the photo), and the back has a series of photos featuring
the model in different photographic styles. The back of the card also
typically has the models stats (age, measurements,
hair & eye colour, weight, height, clothing sizes, etc.) as
well as the contact information for the agency the model is signed
with.
If the model has particularly good features or special talents,
that is also often listed on the composite card.
Most comp cards are black and white, however, many from larger
agencies are in full colour. The actual style of the comp card can
vary widely, so many agencies have a "stock design" that
they recommend that models use. As with portfolio photos, models
are responsible for paying for their own composite cards. Since you'll
need a new set of comp cards each year, don't buy "in bulk" just
to end up throwing away hundreds of unused cards. When you are starting
out, 100-200 is a good number to order. You can always get more in
the future if you run out.
If you are not with an agency, a professional photographer who
shoots composites and portfolios can help in recommending photo selection,
design, and a good local printer. There are also numerous companies
who print up composite cards through "mail order." Make
sure to request samples of their work before making an order, because
quality levels vary drastically among suppliers.
Another possibility to is to make "photocopy-comps." A high
quality colour photocopier (or a computer with
a quality scanner and high-quality colour printer) can allow
you to create some temporary composite cards until you are ready to
have work professionally printed (for instance,
if you need better photos, if you don't have money to print off a large
batch, if you are waiting to get signed by an agency and want to use
their format, etc.).
Composite cards are meant to be given out generously. Always
keep some in your portfolio to hand out to clients, and make sure
that you keep a ready supply with your agency so that they can send
them out to prospects as well.
You can also Try?
Have some photo business cards printed up (a miniature
version of your comp card) which you can keep in a purse and
hand out generously to any business contact you meet.
Get a web portfolio designed and keep it updated with current
photos and information about your rates and how to book you for jobs.
Try to do collaborative projects with photographers to come up
with postcards, greeting cards, posters, or calendars which
promote both your talents. These might be sold or simply given
away to prospective clients (one heck of a way
to keep the client thinking about hiring you!). Thank you
for doing business with FeiProductions.com
All images in
this website are meant for self-promotion and viewing only.
Downloading, copying and printing are strictly prohibited. Copyright 2007 FeiProductions.
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